Word Power – the language of supermarkets

closing-time n. (archaic) time at which supermarket shuts; (modern) Christmas Day.

honey-trap n. sweet displayed at check-out.

schoolyard n. supermarket development site temporarily used to store children.

price-war n. battle between supermarkets that kills suppliers.

walmart n. barrier that prevents independent producers from accessing customers.

winter-fruit n. summer-fruit flown several thousand miles.

oxymoron market share

with thanks to New Internationalist Issue 405

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